In 1998, Victoire de Castellane's touch was to create a Dior High Jewellery department. To name but two, there was John Galliano and, more recently, Hedi Slimane. A succession of other creative directors, each bringing their own brand of crazy, followed. On his death in 1957, the helm of the House of Dior was taken over by a very young Yves Saint-Laurent. Pioneering, the line revealed women's legs and marked the advent of a whole new style of dress. At the same time, he launched his Corolle collection in collaboration with Pierre Cardin, its floral forms finding instant appeal amongst those already in the know. From the Dior store at 30 Avenue Montaigne to a symbol of French chic.Ĭhristian Dior founded his couture house in 1946, opening his first boutique at the now famous Parisian address, 30 Avenue Montaigne. The creations emerging from the glasses department, which offers women styles that are sophisticated but with a hint of avant garde, are on a par with the label's reputation. Dior glasses, love what you see in French haute couture.Ī real emblem of French chic, the House of Dior has successfully shaken up the codes of fashion, but without foregoing any of its elegance.
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